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How to Start a Business

week 8 creating your brand pt2

Creating your Brand PT. 2 – Assets, Imagery & Logo

Creating your Brand PT. 2 – Assets, Imagery & Logo

Welcome to Part 2 of our series on creating a brand. In this article, we’re going to focus on the more visual side of creating a brand. So we’ll look at your brand assets, imagery & your logo. We cover how to come up with ideas through the use of mood boards, choosing the right colour palette and so much more.

Tim Room 23rd December 2019 By No Comments Read this post
doodles with marketing jargon on, orange cover with text reading "week 6, marketing & sales - funnel, channels & metrics

Week 6: Marketing – Funnel, Channels & Metrics

Week 6: Marketing – Funnel, Channels & Metrics

Welcome to week 6! This week we’re talking all about marketing. First, we’ll discuss the marketing and sales funnel. Then we’ll explain marketing channels and which ones are best for you. Finally, we’ll walk you through how to measure the success of your campaigns.

Tim Room 9th December 2019 By No Comments Read this post

How to Create and Test a Minimum Viable Product (MVP) for Your Startup

How to Create and Test a Minimum Viable Product (MVP) for Your Startup

One of the pitfalls fledgling entrepreneurs can fall into is getting stuck in the costly product development process. Lot’s of time and money gets invested into a business before customer feedback gets involved. When customer feedback eventually does get involved it can derail a lot of the work that has been put in.

Creating early prototypes for the purpose of gathering feedback is a good way to avoid this issue.

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